[The Conversation: At the Pacific Film Archive in Berkeley, CA, October 17-18, 2009]

Goal Team Schedule Blog Venue Registration Sponsors Contact Participants

Quote mark The Conversation 2008 began the morning of Friday, October 17th and continued through the late afternoon of the 18th. All sessions except for the after-lunch workshops on Saturday took place at the Pacific Film Archive theater. On Saturday afternoon, we moved to Barrows Hall, a classroom building nearby. (The 2010 event schedule is here.)

Friday, 10.17.08

At the Pacific Film Archive theater

8:00 AM - 8:45 AM
Registration and Continental Breakfast

8:45 AM - 9:00 AM
Welcome / Schedule Overview / Goals for The Conversation

  • Ken Goldberg, Director, Berkeley Center for New Media
  • Scott Kirsner, Editor, CinemaTech
  • Tiffany Shlain, Filmmaker & Founder, The Webby Awards
  • Lance Weiler, Filmmaker & Editor, The Workbook Project

    9:00 AM - 9:45 AM
    John Batter on the Future of Animation, 3-D Cinema, and Games

  • John Batter, Co-President of Production, DreamWorks Animation SKG; former Group Studio General Manager, Electronic Arts
  • Scott Kirsner, Editor, CinemaTech (Moderator)

    10:00 AM - 10:45 AM
    The Future of Visual Effects and Pre-Visualization

  • John Gaeta, Visual Effects Designer, Speed Racer and the Matrix trilogy
  • John Knoll, Visual Effects Supervisor, Industrial Light & Magic
  • Euisung Lee, Halon Entertainment
  • Phil Tippett, Founder, Tippett Studio
  • Barbara Robertson, Journalist, CGSociety, Computer Graphics World, Digital Production (Moderator)

    11:00 AM - 11:30 AM
    New Forms of Storytelling

  • Michael Ferris Gibson, Director, 24 Hours on Craigslist & Producer, Truth in Numbers: The Wikipedia Story
  • Gregg Spiridellis, CEO Guy, JibJab Media
  • Evan Spiridellis, Head Art Guy, JibJab Media
  • Ken Goldberg, Director, Berkeley Center for New Media (Moderator)

    11:30 AM - 12:00 PM
    New Forms of Delivery

  • KC Blake, Anywhere/Anytime Content Lab, Entertainment Technology Center@USC
  • Jonathan Marlow, Executive Director, San Francisco Cinematheque; formerly at Vudu and GreenCine
  • Ken Goldberg, Director, Berkeley Center for New Media (Moderator)

    12:00 PM - 1:00 PM
    Box Lunch Out on the Lawn
    ...Courtesy of the Berkeley Center for New Media

    1:00 PM - 1:45 PM
    Fireside Chat: Reed Hastings on the Future of Movies

  • Reed Hastings, CEO & Founder, Netflix
  • Tiffany Shlain, Filmmaker, The Tribe and Connected (Moderator)

    2:00 PM - 2:45 PM
    The New Rules of Finance & Funding
    ... Presented by Independent Television Service (ITVS)

  • Woody Benson, Managing Partner, Prism VentureWorks
  • Diana Barrett, Founder, The Fledgling Fund
  • Michealene Cristini Risley, Independent filmmaker, Tapestries of Hope
  • Jim Sommers, Senior Vice President, ITVS
  • Graham Leggat, Executive Director, San Francisco Film Society (Moderator)

    3:00 PM - 3:45 PM
    Idea Jam: Invited Speakers & Conversation Participants Present "One Big Idea" for the Future of Cinema, Games, and Online Video
    (Post Your Idea Here, or Sign Up On-Site)

  • Gail De Kosnik on "Gears of War" and "Gears of War 2": Two of the Most Important Short Films of the Last Decade
  • Robert Bahar on A Sustainable Business Model for Community Screenings
  • Adam Chapnick on Successful Partnering Campaigns for Filmmakers
  • Chris Thilk on What Works in Online Movie Marketing (and What Doesn't)
  • Sean Uyehara on Immersion & Ubiquity
  • Tom Hicks on The Overlooked Dilemma of Distributing Films Online
  • John Gaeta on How Passive and Interactive Content Can Be Bridged by "Portals"

    4:00 PM - 5:00 PM
    Building an Audience for Your Work

  • Nick Braccia, Creative Director, Deep Focus
  • Jason Harris, President, Mekanism
  • Hunter Weeks, Director, 10 Yards and 10 MPH
  • Lance Weiler, Filmmaker, Head Trauma and Publisher, WorkbookProject.com (Moderator)

    At the Bancroft Hotel

    5:30 PM - 7:00 PM
    Opening Reception

    5:45 PM - 6:15 PM
    Roundtable Discussion on Next-Generation Movie Viewing Experiences
    ...Presented by Akamai

  • KC Blake, Anywhere/Anytime Content Lab, Entertainment Technology Center@USC
  • Edward Lichty, Exec. VP of Strategy & Corporate Development, VUDU
  • Tim Napoleon, Chief Strategist for Digital Media, Akamai
  • Danae Ringelmann, Co-Founder, IndieGoGo (Moderator)

    Saturday, 10.18.08

    At the Pacific Film Archive theater

    8:00 AM - 9:00 AM
    Continental Breakfast

    9:00 AM - 9:45 AM
    Fireside Chat: Where Are Indie Film, TV, and Online Video Heading?

  • Ted Hope, Co-Founder, This is That; Producer, The Savages, A Dirty Shame, 21 Grams, The Ice Storm, The Brothers McMullen, What Happened Was...
  • Dean Valentine, CEO, Comedy.com and Founder, Symbolic Action; former CEO of UPN and President of Walt Disney Television
  • Scott Kirsner, Editor, CinemaTech (Moderator)

    10:00 AM - 11:00 AM
    Games & Cinema Collide: New Experiences, New Opportunities

  • Ken Eklund, Writer & Creative Director, "World Without Oil"
  • Richard Kerris, CTO, Lucasfilm Ltd.
  • Cliff Plumer, Chief Technology Officer, Digital Domain
  • Peggy Weil, Artist & Game Developer, "Gone Gitmo" and "The Redistricting Game"
  • Lance Weiler, Filmmaker, Head Trauma and Game Developer, "Hope is Missing"
  • Wendy Levy, Director of Creative Programming, Bay Area Video Coalition (Moderator)

    11:15 AM - 12:15 PM
    The Changing Distribution Landscape: Big Potential, Big Challenges
    ...Presented by permissionTV

  • Alex Afterman, Founder, Heretic Films
  • Dana LoPiccolo-Giles, Co-founder, CreateSpace (formerly CustomFlix)
  • George Strompolos, Content Partnerships Manager, YouTube
  • Mike Shiley, Director, Inside Iraq: The Untold Stories & Dark Water Rising
  • Tiffany Shlain, Director, The Tribe & Connected: A Declaration of Interdependence
  • Peter Broderick, President, Paradigm Consulting (Moderator)

    12:15 PM - 12:25 PM
    Overview of Afternoon Workshops

    12:30 PM - 1:30 PM
    Lunch Break

    At Barrows Hall

    1:30 PM - 3:00 PM

    > Broderick on Distribution: The Old World vs. The New World
    (174 Barrows)
    ...Presented by Spout

  • Peter Broderick, President, Paradigm Consulting
  • Chris Thilk, Director of Marketing, Spout LLC (Host)

    > Digital Production (and Post): Insights from the Front Lines
    (151 Barrows)

  • Jeremiah Birnbaum, CEO, SF School of Digital Filmmaking
  • Mike Curtis, HD for Indies
  • James LeBrecht, Berkeley Sound Artists

    > Demo Session: New Technologies
    (175 Barrows)

  • A New Approach to "Green Screen" Shoots / Eliot Mack, Lightcraft Technology
  • Video Puppetry / Maneesh Agrawala, UC/Berkeley
  • From Motion Capture to Reality Capture / Robin Fontaine, Mova
  • A New Autostereoscopic Display (3-D Without Glasses) / Paul Norman, Agenda Media
  • Sean Uyehara, Programming Associate, San Francisco Film Society (Host)

    > Open Idea Forum I
    (136 Barrows)

  • Understanding the Digital Media Consumer / KC Blake, Anywhere/Anytime Content Lab, Entertainment Technology Center@USC
  • Creating the Most Useful & Dynamic Online Filmmaking Destination / Jacques Thelemaque, Filmmakers Alliance
  • Big Budget Action Movies on Smaller Budgets / Guy Manos
  • Visions of the Perfect Workflow / MD Weis, Confidence Bay
  • One Destination for Filmmakers and Audiences / Javier Prato, MyFilm.net
  • Media Shifts from PUSH to PULL, or: How I Learned To Stop Worrying And Love Facebook / Efe Cakarel, The Auteurs
  • New Relationships Between Graphic Novels and Movies / Christopher Allen
  • Scott Kirsner, Editor, CinemaTech (Host)

    > The Film Project Brainstorming Room (155 Barrows)

    3:30 PM - 4:30 PM

    > Producing High-End Content for the Web
    (151 Barrows)

  • Alex Lindsay, Founder, Pixel Corps
  • Rich Bradway, Associate Dir. of E-Commerce & New Media, Boston Symphony Orchestra
  • Peter Broderick, President, Paradigm Consulting (Host)

    > What We've Learned: Filmmakers on Distribution
    (174 Barrows)

  • Mike Shiley, Director, Inside Iraq: The Untold Stories & Dark Water Rising
  • Hunter Weeks, Director, 10 Yards and 10 MPH
  • Scilla Andreen, CEO, IndieFlix (Host)

    > Understanding the Digital Cinema Ecosystem
    (175 Barrows)

  • Pete Ludé, SVP, Sony Electronics
  • Arin Crumley, Director, As the Dust Settles and Four Eyed Monsters
  • Lance Weiler, Filmmaker, Head Trauma and The Last Broadcast (Host)

    > How to Do Pre-Visualization for Your Feature
    (136 Barrows)

  • Dan Gregoire, Founder, Halon Entertainment
  • Slava Rubin, Co-Founder, IndieGoGo (Host)

    > Open Idea Forum II: Post Your Idea Here (155 Barrows)

  • Redefining Digital Content Distribution, or, Why Apple is About to Get Its Ass Kicked / Ross Pruden
  • When Your Audience Becomes an Active Partcipant in Your Fundraising Goal / Mabel Valdeviezo
  • The Assistant Editor / Phillip Hodgetts

    After the final workshops on Friday, please join us at Beckett's (2271 Shattuck Avenue) for drinks, organized by Danae Ringelmann of IndieGoGo.